Marketing & Sales Automation
Speed and consistency win deals. We automate how leads are captured, scored, nurtured and passed to sales — so every prospect gets the right message at the right time, and your sales team focuses on the conversations most likely to close.
Leads cool off quickly. A slow reply, a forgotten follow-up or a generic email can lose a deal you've already paid to attract. Meanwhile, sales teams waste time on leads that aren't ready to buy.
We design automated journeys that respond instantly, nurture leads based on their behaviour and interests, score them by fit and intent, and alert sales at the right moment with full context — all inside the CRM and marketing tools you already use.
Automation across the whole revenue journey.
Forms, chats and ads feeding leads into your CRM and assigning them instantly.
Automated journeys that educate leads until they're ready to talk.
Scores based on fit and engagement that prioritise sales attention.
Personalised follow-up emails and tasks for sales reps.
Deal stage updates, tasks and notifications that keep deals moving.
Dashboards connecting marketing activity to pipeline and revenue.
A selection of the automation projects we deliver. Each started by mapping a manual process and ended with a measurable reduction in time, errors or response times.
Professional ServicesWe automated lead capture into HubSpot, instant routing to the right partner, follow-up sequences and booking links.
EcommerceWe connected the store, accounting, inventory and courier systems with automated workflows and exception alerts.
HealthcareWe built an AI assistant trained on approved clinic information, with hand-off to staff for anything clinical.
FintechWe automated data collection and transformation, with dashboards that update daily and AI-drafted commentary for review.
Three principles behind every revenue automation.
Marketing and sales agree what a qualified lead is.
Automated messages that still feel human and relevant.
Sales outcomes feed back into marketing decisions.
The workflows that move leads forward.
Instant acknowledgements, rep assignment and booking links for new enquiries.
In practice
A home improvement firm now replies to every web enquiry within minutes, day or night.
Content and offers triggered by pages viewed and emails clicked.
In practice
Prospects who view pricing receive case studies and a demo invitation automatically.
Automated outreach to cold leads and stalled opportunities.
In practice
A quarterly re-engagement campaign revived dozens of opportunities sales had written off.
Sales receives alerts with full lead history when scores cross a threshold.
In practice
Reps get a Slack alert with a lead's recent activity when they request a quote.
We'll review your lead handling and show where automation could speed it up — free.
Get a Free Funnel ReviewEvery sector has its own rules, audiences and pressure points. We shape each engagement around yours, so the work lands with the people it is meant for.
Ecommerce & Retail
Digital Healthcare
Fintech & Banking
Delivery & Logistics
PropTech & Real Estate
On-Demand ServicesAutomation turns more of the leads you already generate into customers by making follow-up fast, consistent and relevant. It increases revenue without increasing advertising spend.
It also frees sales teams from admin, giving them more time for the conversations that close deals.
The revenue automation projects we deliver most often.
Marketing and sales hubs configured properly.
Prioritising the best opportunities.
Journeys for every lead stage.
Sequences, tasks and templates for reps.
Automated journeys lift conversion at every stage.
Every lead contacted quickly.
More leads become opportunities.
Reps spend time on the best leads.
Marketing and sales share one process.
Clear visibility of what's coming.
More value from existing lead generation.
Most projects draw on more than one discipline. These are the services that sit alongside this one.
HubSpot, Salesforce, Pipedrive, ActiveCampaign, Zoho and others, plus integration tools like Zapier and Make for connecting additional systems.
Marketing and sales automation focuses on the lead and customer journey. CRM automation focuses on keeping CRM data clean, synced and operational. They often go together.
Not when done well. We use segmentation, personalisation and natural writing so messages feel relevant and human.
We combine fit criteria such as company size and role with engagement signals, then refine weightings using your historical conversion data.
Core lead capture and routing can be live in 2–4 weeks. Full nurture and scoring programmes typically take 6–10 weeks.
Yes. We train marketing and sales teams to use, monitor and adjust their automations.
Tell us about your project — whether it's a website, an app, SEO or marketing.
