
2D Animation Company
Hand-Crafted 2D Animation That Makes Your Message Unmissable
Illustrated worlds, expressive characters and deliberate motion — our 2D animators turn complex ideas into short films your audience actually watches to the end.
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Redefining What 2D Animation Can Do for Your Brand
- Custom illustration, never templates
- Frame-by-frame and rigged animation
- Script, voice and sound in-house
- Exports for every channel
2D animation is the most flexible storytelling tool a brand has. It can simplify a technical process into three clean scenes, give a faceless product a personality, or carry a serious message with warmth instead of jargon — and it does all of that at a production cost and pace that live action rarely matches.
Our 2D studio designs every project from a blank page. Illustrators build a style around your brand, animators give it weight and timing, and sound designers make it feel finished. The result is animation that looks like it belongs to you, not to a template library — and assets your team can keep reusing across campaigns.
2D Animation Services We Offer
Whether you need a single hero explainer or a recurring stream of social content, our 2D team scales the craft to the brief.
- 01
2D Explainer Videos
Short, focused films that explain what your product does and why it matters, structured around the one question your buyers ask first.
- 02
2D Character Animation
Brand mascots and story characters designed, rigged and animated with expressions and acting that make audiences care.
- 03
Frame-by-Frame Animation
Traditional hand-drawn animation for moments that need texture, energy and the unmistakable feel of a human hand.
- 04
2D Motion Graphics
Animated typography, icons and data that bring structure and rhythm to product demos, reports and presentations.
- 05
Animated Social Ads
Thumb-stopping 6–30 second ads built for sound-off feeds, with hooks in the first second and cut-downs for every placement.
- 06
2D Animation for eLearning
Lesson-sized animations that break complex topics into memorable steps, designed with instructional designers for retention.
Built-to-Engage 2D Animation
Three things separate 2D animation that gets watched from 2D animation that gets skipped. We build all three into every project.
- 01
Illustration-Led Style Development
Before anything moves, we design key frames in a style built from your brand system — so the finished video feels like an extension of your identity.
- 02
Fluid, Intentional Motion
Our animators use timing, easing and anticipation deliberately, so the eye always lands on what matters in each scene and nothing moves without a reason.
- 03
Sound That Carries the Story
Professional voice-over, an original or licensed music bed and detailed sound effects give every 2D production a finished, premium feel.
The 2D Techniques We Work With Every Day
2D covers a wide range of looks and workflows. These are the techniques our animators reach for most, and the kinds of problems each one solves.
Frame-by-Frame Animation
Hand-drawn motion with real personalityEvery frame drawn individually, giving movement an organic, expressive quality that rigs can't fully reproduce. It is the right call for brand moments, title sequences and stories that need emotional punch.
In practice
An opening sequence for a brand film where the logo is sketched, smudged and redrawn by hand — a 10-second moment that sets the tone for the whole campaign.
Rigged Character Animation
Consistent characters across a whole seriesCharacters are built once with a full rig — mouth shapes, expressions, poses — then animated efficiently across many videos. It keeps a mascot or cast perfectly on-model from episode one to episode fifty.
In practice
A recurring guide character for a fintech app's help centre, appearing in a growing library of short how-to videos without the cost of redrawing each one.
Vector & Lottie Animation
Lightweight motion for web and appsClean vector animation exported as Lottie files plays natively in websites and apps — crisp at any size, interactive if you need it, and a fraction of the weight of video.
In practice
Onboarding illustrations for a mobile app that animate as users swipe, adding delight without slowing the first launch.
Mixed-Media 2D
Illustration layered with footage and UIIllustrated elements combined with real product UI, photography or live-action footage. It grounds a story in reality while keeping the clarity and charm of 2D.
In practice
A SaaS demo where hand-drawn annotations and characters interact with real screen recordings of the product to guide viewers through a workflow.
Give Your Story the Hand-Crafted Touch It Deserves
Tell us what you need your audience to understand. We'll come back with a recommended style, a timeline and a clear price — no obligation.
Book a Free Creative CallTailored 2D Animation Across High-Growth Industries
Every sector has its own rules, audiences and pressure points. We shape each engagement around yours, so the work lands with the people it is meant for.
Ecommerce & Retail
Digital Healthcare
Fintech & Banking
Delivery & Logistics
PropTech & Real Estate
On-Demand Services
What Makes Our 2D Animation Value-Driven?
We treat every 2D video as a business asset, not an art project. That starts with a brief that names the audience, the single message and the action we want viewers to take — and every creative decision is tested against it.
Because illustration, animation and sound all happen in one studio, your video moves from script to screen without hand-off delays. And because we build in reusable characters, scenes and style guides, your second and third videos cost less and ship faster than the first.

2D Formats Our Clients Ask For Most
The same 2D style can be shaped for very different jobs. These are the formats we produce most often, and where each one earns its keep.
Landing Page Explainers
60–90 second videos placed above the fold to answer 'what is this and why should I care?' before visitors bounce.
Paid Social Ads
Short vertical and square cuts with a strong first-second hook, designed to work with the sound off.
Product Onboarding
Feature-by-feature animations embedded in apps and help centres to cut the time it takes new users to see value.
Internal Training
Engaging 2D modules for policy, compliance and process training that employees actually finish.
Access New Business Possibilities
A well-made 2D video keeps working long after launch day. Here is where our clients see it pay off.
Clearer Landing Pages
Visitors understand the offer in seconds, so more of them reach the sign-up or demo form.
Shorter Sales Cycles
Sales teams send one video instead of repeating the same intro call again and again.
Fewer Support Tickets
How-to animations answer the questions customers would otherwise email about.
Stronger Brand Recall
Distinctive illustration and characters make your brand easier to remember than stock footage.
Content That Travels
Swap the voice-over and on-screen text, and the same video works in a new market.
Assets That Keep Working
Characters, scenes and style guides are reused across ads, decks and social posts.
2D Animation FAQs
How long does it take to make a 2D animated video?
A 60–90 second 2D video usually takes 3–5 weeks: about a week for script and storyboard, a week for style frames and voice-over, and two to three weeks for animation and sound. Frame-by-frame work and longer videos take more time.
How much does 2D animation cost?
Our packages are £225 for up to 30 seconds of motion graphics, £595 for up to 60 seconds with custom illustration and simple characters, and £1,490 for up to 120 seconds of premium 2D animation. Length, illustration detail and the versions you need are the main drivers.
What is the difference between 2D animation and motion graphics?
Motion graphics animates shapes, text, icons and data — it is ideal for explaining systems and numbers. 2D animation usually involves illustrated scenes and characters with acting and storytelling. Many of our videos blend both.
Can you animate our existing brand characters or illustrations?
Yes. We can rebuild your existing artwork as animation-ready files and rig your characters, keeping them true to your brand guidelines.
What file formats will I receive?
We deliver MP4 masters in every aspect ratio you need, plus captioned versions and, where relevant, Lottie or GIF files for web and email. Source files can be included on request.
Do I need a script before we start?
No. Most clients start with an idea or a goal, and our writers develop the script with you. If you have a draft, we will review it for timing, clarity and pacing.

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